evaluation task 3 - what have you learnt from your audience feedback?

from feedback I found that the way we first inserted texts into the picture didn't flow so we changed some music to make the words come in on drums and this made it look better and flow with the trailer more. The general feedback I received was good and positive, here is a screenshot of the Facebook post where the first draft was. I also found that the initial draft was too slow and lacked excitement usually associated with this particular genre, to amend this I decided to film more and add a chase scene in although still keeping the general pace of the trailer slow but with the added scenes adding to the emotional impact of the trailer on the audience.

I also found that people were drawn to the trailer as it was quite different and stands out due to the issues it confronts. As being about a school shooting is a very controversial topic and is very contemporary with recent events that have unfolded.

I chose to film and edit deliberately at a slow pace as this is a countertype of what someone would typically associate with the psychological thriller genre, upon receiving feedback I found that the pace needed to subtly increase with the action, as a result of this I have added more action scenes and changed the pace towards the end of the trailer.
juxtaposition of music

I chose a slow tempo of music as this combines well with the pace of the trailer and also gives an uncomfortable feel that audience reiterated back to me upon giving feedback.

The audience feedback also showed a great appreciation for the camera shot choices as they enjoyed the way the music flowed with the panning of the shots throughout the school.

The target audience of teens took very well to the trailer and majority said it was a film they could relate to through characters depicted and also the school feeling to it.